Eat Dust is a Belgian denim brand founded in 2010 by longtime friends Rob Harmsen and Keith Hioco in the city of Antwerp. Both were raised on a diet of skateboarding and a healthy dose of punk rock, which instilled a DIY attitude in them.With years of experience in the fashion world.
At the heart of Eat Dust lies Rob & Keith’s headstrong and rebellious nature. They merge classic menswear and their love for denim with a wide range of influences, drawing from old Western styles, military wear, Americana, motorcycling, skateboarding and musical subcultures. Always with an open mind and a need to push forward. The result is a contemporary lifestyle brand with an outspoken attitude.